5 Quirky Print Marketing Ideas

All businesses, be they recent start-up businesses, established SMEs or larger international companies, are all trying to ‘get a steal’ on their competitors in their relevant marketplaces. To achieve this, companies invest in many different forms of marketing and advertising – and the way to attract more business is to stand out from your competitors, so any unusual or ‘quirky’ marketing initiative may get you that advantage! Here are some more unusual suggestions for marketing your business to consider: 

Giant Branded Deck Chairs

Giant deck chairs are a growing sight in all business environments – many businesses are using these giant deckchairs to attract attention and invite passing footfall to engage in an interactive photo opportunity! The social media advantages of this are endless – people will love to post photos on their different social media platforms to share the unusual image of themselves or friends dwarfed in a giant chair and, by including a hashtag on the bespoke chair design, you can further increase the ‘reach’ of these pictures and encourage others to investigate your business! These giant deckchairs are suitable for any business that has the space to display one, and are fantastic marketing tools at business fayres, conventions, and exhibitions.  

Scratch Cards

These are a great promotional idea and a different way to promote special offers or discounts on specific products – printing custom-designed scratch cards and distributing them to customers, or passing footfall from your premises, people will naturally engage in something competitive from which they think they might benefit! Being an interactive marketing tool, it forces people to participate and therefore acknowledge your brand and business. 

Selfie Frames

Whilst many thought the ‘selfie culture’ may disappear as suddenly as it arrived that has not been the case. Today’s advanced mobile phones are equipped with high quality cameras and people are obsessed with photographing every aspect of their lives – from photos of events, friends, and locations to what they eat for lunch - every day gets captured! As with the giant branded deck chairs, businesses can take advantage of the social media culture by encouraging customers to come into their business premises and take photos in your branded bespoke custom frames – ideal if your business is hosting a promotional event either inside or outside of your business premises! Customers taking their photos then posting them on their various, different social media platforms are advertising your business for you free of charge! 

Quill Flags

These are an unusual print product that really stands out – whether displayed indoors or outdoors, quill flags, or teardrop flags, will be an eye-catching attraction! Ideal for any sized business in any corporate arena – great outside a café advertising ‘dish of the day’ or a special breakfast menu, but equally ‘at home’ and effective in the more formal environment of a business conference or international event, these flags will have the desired marketing effect of drawing interest from passing footfall.   

Branded Merchandise

Customised printed merchandise on different objects can be great for garnering attention and interest in your business – branded pens, t-shirts, backpacks and decal stickers provide customers with something a little different and are physical, tangible objects that they can take away and keep – and every time they use these objects your brand is being reinforced both to the users themselves and those who see them using the products. 

GD Print – For your Promotional Deck Chairs in the New Forest   

If you’re looking for innovative and unusual ways to market your brand, look no further! At GD Print, we can attest that giant branded deck chairs are powerful, fun and attention grabbing. Working for so many different types of businesses, we have seen how compelling and effective they have been for our clients and we are the number one provider in the area! Get in touch today to find out how we can elevate your next event with a giant branded deckchair!